Cynthia Lee is the winner of our SEO experiment. Cynthia included the keyword in appropriate places and also benefited from in bound links to her site that also included the keyword as part of the anchor text. The other sites pointing to Cynthia's site might also be deemed more "important" as far as a google ranking.
A $500 cheque to Thoroughbred Charities of America will be on its way in honor of Cynthia.