alex's blog: Its About the Horse!

Personal Philosophy: do as much as you can and some things will get done. And never regret an outcome as long as you know you tried.

Name: Alex

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alexbr 'dot' brown 'at' gmail 'dot' com
519 404 5588
Homepage The following highlight my current work, which is essentially working on the horse slaughter issue while galloping horses at various racetracks in North America. I am currently at Woodbine, ON Canada.

Alex Brown Exercise Rider and Horse Welfare Advocate: Blood Horse's Talkin' Horses
A Texas Sojourn: Texas Horse Talk, covers my winter in Texas (2007-8)
Sensible debate over unwanted horses would help anti-slaughter lobby: My essay on why horse slaughter is unecessary and is simply a demand-based business.
New York Times: The Rail I helped cover the 2008 Triple Crown via this blog. Very cool experience and exposure.
Alex Brown Racing: Started with Barbaro, now following horse racing in general, my exploits (traveling from racetrack to racetrack) and pushing to end horse slaughter. We have active discussion boards.
Alex Brown Racing: Unfolding Story: A wiki, designed to document horse welfare information from the above project.

The following are a couple of whitepapers I wrote while working in Business School Admissions.

Engagement Marketing Revisited: How to Embrace the New Social Media Tools: Published November 2009. This whitepaper is an updated version of the '06 Whitepaper to include social networking tools such as Facebook, Twitter and YouTube.
Engagement Marketing: Published June 2006, Whitepaper. I wanted to write a paper that explains blogging and other web 2.0 techologies, and their impact on marketing, especially within the MBA admissions field.
Discussion Boards, Chat Rooms and the Power of Transparency: Published 2004.

The following are blog projects I have worked on etc.

Introduction to Marketing:
A class I taught at Wharton. Used the blog to manage communications and had each student create a blog to use to share insights and work on a group project.
Information Technology Marketing:
My final class at the University of Delaware (Spring 2007).
timwoolleyracing.com:
A site for a racehorse trainer. The entire site is a blog, and it was designed by Eliza.
paulrowlandracing.com:
A site for a racehorse trainer. See above.

Saturday, May 10, 2008

I have received worse e-mails than this ... this week!

I am glad you wont let me onto your blood sport page-you are a very rude and mean man-and you do not care about horses-just the money they make you-I am a member of peta and they will be investigating you since you seem to careless about what happened- to eight belles-shame on you!I see you are as corrupt as they come!

Wednesday, May 07, 2008

google juice: horse slaughter

recently alexbrownracing.com has had some good coverage in main stream media. Firstly as part of The Rail from the New York Times, which I am a contributor. Secondly, via a Toronto Star article: Battle to save horses from slaughterhouse.

Prior to this, we did not come up in the top 100 on google searches for horse slaughter. Now google.ca has alexbrownracing.com listed sixth for horse slaughter and google.com has alexbrownracing.com listed on page seven for horse slaughter.

Also, http://americansagainsthorseslaughter.com has moved up to page three for horse slaughter thanks to the mention in this The Rail entry: Barbaro’s Fifth Birthday.

alex's blog: Its About the Horse!

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Saturday, May 10, 2008

Wednesday, May 07, 2008